Remember that Seinfeld episode where George applies all his skills at Frogger to a real-life street crossing situation? A local designer has taken it one step further, with this video that focuses on "pedestrians jaywalking, cyclists running red lights, and motorists plowing through crosswalks... by focusing on one intersection [Ed.: 28th and Park] as a case study, my video aims to show our interconnection and shared role in improving the safety and usability of our streets." His video also highlights the need for protective yellow force fields around pedestrians and cyclists!
The video is part of a theoretical PSA campaign called "3-Way Street," which features some smart posters intended to remind pedestrians, drivers, and cyclists that we all need to share the road. Maybe the DOT should have hired this guy before they pulled the trigger on their negative "Don't Be a Jerk" cycling campaign!
