A housekeeper found a millionaire tech investor dead in his Time Warner Center condo. The Daily News reports that Jay Greenwald, 51, was found fully clothed in bed in his 32nd-floor condo in the 80 Columbus Circle tower. An NYPD spokesman said officers arrived at around 3:30 p.m. on Saturday and found a man face-down, and that paramedics pronounced him dead at the scene.

Police told reporters that Greenwald was found beside empty pills bottles, and a 33-year-old woman with him said they'd been doing cocaine, according to the News. The woman thought he was sleeping, the New York Post reported.

The News wrote that Greenwald made a bundle running a 1-900 psychic hot-line company in the 1990s, and after selling it in 1999, co-founded an internet marketing firm called Traffix and started an email marketing company called Datran. More recently, he had been investing in startups.

"He was a very talented guy—he didn’t fail. He won at just about everything he tried, except this," his onetime business partner Jeffrey Schwartz told the tabloid. "You play with fire and you get burned."

A police department spokesman said that investigators haven't ruled out foul play, but that there were no immediate signs of it. The Medical Examiner's Office will determine a cause of death.

Greenwald bought a condo in the building, famous for serving as a safe-deposit box for foreign plutocrats, for $6.275 million in 2010, property records show.