Lombardi's Pizza's interminable lines are sure to be at peak hellacious today as the pizzeria celebrates its 110th birthday with five cent pies all day long. From 11 a.m. until closing time, they're rolling back prices to the good old days, when a small Margherita pie could be procured for just a few pennies.
The pizzeria rang in 100 years with the same promotion 10 years ago, when they sold over 2,500 pies. "This time we're a little more prepared!" manger Gil Soto told AM New York.
Though it's been challenged for its title of America's oldest pizzeria by a place in New Jersey, it's certainly NYC's oldest spot and hopefully will be celebrating another century with more wicked cheap pizza.
