In keeping with the wine theme this weekend, Gothamist noticed this sign on 8th Street between 5th and 6th Avenues the other day. We can't help but get excited about a new wine store in the 'hood. is-wine bills itself as an "innovative wine merchant," and is currently located at 225 East Fifth Street, between 2nd Ave and Cooper Square. Have any of you been there? What do you think of it?
