First of all, Sarah Jessica Parker (OMZzzz did you see the new Sex and the City II trailer?) is hosting a new reality television show. It'll air on Bravo in June, and is titled Work of Art: The Next Great Artist... because obviously it's through reality television that we'll find the next Kandinsky and Parker is an expert on art because she dated "artist Aleksandr Pertrovsky" in season six of SATC?

Anyway, according to the Brooklyn Paper, the winner will get $100K and a solo show at the Brooklyn Museum—but the cash-strapped institution isn't even getting paid to give up their wall space, says a spokeswoman there.

According to NYMag, when asked how they convinced the museum "to go along with what's clearly considered to be a shenanigan," a judge on the show (and New York art critic) said, “We just asked them. We didn’t twist any arms and we didn’t pay anyone off. Who knew it was that easy? You should all be asking for shows.”