On Monday we reported that Marc Ecko was offering a special deal for their most dedicated customers: get a tattoo of one of two Marc Ecko logos and get 20 percent off for life! And it looks like cigarettes aren't the only products that inspire hardcore brand loyalty, because some people actually got inked. Buy blue pants!
Marc Ecko spokesman Renier Fee told us, "We've been asked if this is a stunt; if any fans would get a tattoo of our logos. We assure you this is real and that our loyal fans are so passionate about our brands they would indeed get Ecko tats." But we can't tell what's worse: that people would do this for just 20 percent off, or that that one guy will go around for the rest of his life with a rhino on his back that looks like an anteater.
