Future tablet-only bimonthly advertorial newsletter The New Yorker announced the winner of the 2013 Eustace Tilley cover contest, and the cover goes to…pageviews!
"Brooklyn's Eustace" was drawn by Simon Greiner, a 31-year-old New Yorker subscriber from Sydney, Australia, who moved to Park Slope a year and a half ago to marry his girlfriend.
Greiner, who used to have a studio in Williamsburg, has been known to ride his bike around Brooklyn. He has a beard, but adds, “I’ve had a beard for as long as I remember.“ He has no tattoos.
“This is not me,” Greiner said. “I certainly move in a world where those people exist—they’re all around me—but they’re not my people," he added, as a nearby rooster crowed for the third time.
Greiner's design is representative of many of the editor's and readers choices, which strike us as lacking the edge of prior contests (c'mon: Instagram parodies? Don Draper? GANGNAM STYLE?). Where's Eustace streaking through the sky as a monocled Predator Drone, honing in on a bevy of meatball purveyors? Can Eustace get an e-meter reading from Tom Cruise? How about an exact replica of Rea Irvin's original 1925 design, but signed by Jonah Lehrer?
